éclectic Founder & Designer Franck Malègue’s Unparalleled Vision For Outerwear
“A lot of people are doing sportswear-inspired pieces. You hear and see that everywhere. Most times it is done more for the aesthetic, or the styling only. I don’t have a stylistic approach. I am a designer. I come at it as a designer. Aesthetic must meet functionality.”, says Franck Malègue. He is the founder and designer of éclectic, launched in 2011. Read about his outerwear vision at coolhunting.
Streetwear & Activewear Influences Seen Driving Men’s Sportswear Business
For retailers and consumers alike, sportswear in 2018 is a time of much excitement. Everyone from emerging designers to classic fashion houses is taking what’s happening on the streets and the runways and moving it into stores.
Seth Godin is the author of 18 books that have been bestsellers around the world and have been translated into more than 35 languages. He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything. We have previously recommended his book Purple Cow here at Sportswear Inc. He was recently inducted into the Direct Marketing Hall of Fame. Seth has now launched the podcast Akimbo about our culture and about how we can change it. About seeing what’s happening and choosing to do something.
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