9th April 2020
How To Create A Fashion Mood Board
A fashion mood board is a fantastic way to set the visual direction for a clothing brand project. In this post, you will get actionable mood board tips so you can go and create yours asap.
8th April 2020
Finding Your Fashion Brand Niche – In 7 Easy Steps (2020)
The fashion industry is a 3 trillion dollar industry. This means huge opportunities for both existing brands and newcomers. To get off the ground properly, startups need to place themselves in a fairly small niche, where their target customers are, and where there is a healthy amount of competition. By doing this, startups increase their chances of growth.
21st March 2020
Recommended Business Books
Recommended business books for both start-up and established clothing brands.
19th March 2020
New Course: How To Successfully Launch A Clothing Line
This Course will guide you through our proven 6-step success blueprint on how to go from just an idea, to having your own profitable apparel brand. At the end of this course, you will know how to turn your dream into reality, and you will have the building blocks to run a sustainable business that can support yourself and your
18th March 2020
Free Masterclasses
We are starting a masterclass & workshop series to help you start, run, and scale your apparel business. Take the opportunity and register below to join us for one of our free masterclasses or one of our premium workshops. There are limited seats, so make sure to reserve your seat early. We hope to meet you live:)
4th March 2020
Protecting Your Designs From Plagiarism In The Fashion Industry
Many designers are afraid of this happening to them or they have already had some bad experiences with issues regarding this problem. We are talking about plagiarism and copying. How to protect yourself and deal with someone or another brand knocking off your products or design.
24th February 2020
Mindset For Successful Apparel Entrepreneurs
We are covering 5 simple actions for how you can shift into a growth mindset. This shift and these actions you take based on your new growth mindset can result in a massively successful apparel business and life.
13th February 2020
23 Questions – Get Ready To Launch Your Brand
You will be your own boss, no one will be there to make sure you put in the work and stick to your deadlines. You will live your brand, working 24/7. Focus on your dream, your vision and mission of the brand don’t let anyone or anything get in your way. Here are some questions that can help you see
12th February 2020
9 Steps To Become A Sustainable Apparel Brand
Sustainability in the apparel business is not a trend anymore. The clothing industry is the 3rd most polluting industry after the meat and the oil industry. We can’t go back and undo the harm, but we can make things better now, and in the near future, by deciding. We want to make a change, we want to make as little
7th February 2020
Pantone Fashion Color Trend NYFW Autumn/Winter 2020/2021
Pantone just released its trend forecasting guide for the fall/winter 20/21 season’s colors. The release consists of 14 colors, 10 vibrant and 4 classic ones.
27th January 2020
Sustainability Certification Guide (2020)
The Apparel Entrepreneurship guide to textile certifications and standards for sustainability. There are many certifications and standard out there helping us consider the environment and ethical work environments. Read up on the certifications organizations in this guide and determine which are important to you and your brand.
24th January 2020
How To Design Without Knowing How To Draw
We have received some questions about this topic and we feel the need to address it. The question is: Do I need to know how to draw to start a clothing brand? The short direct answer is No, you can start and run a successful brand without knowing how to draw. Here are our thoughts on this and a couple
23rd January 2020
How To Start A Clothing Brand (2020)
Are you thinking about starting a clothing brand? Are you already running an apparel brand, but want to revisit the steps involved? Are you already running a business in a different field, and want to expand into clothing? Clothing is a 3 trillion dollars industry, and over one trillion garments are sold worldwide every year. It is a huge market and
21st January 2020
Find A Skilled Freelance Designer
Desinder is an online, connecting platform for brands and freelance designers to work on product-based projects including apparel, footwear, bags, and accessories.
15th January 2020
Fashion Trade Shows And Sourcing Fairs 2020 (-2021)
A list of international trade shows divided into 2 segments: Material sourcing - fabrics and trims & Exhibiting fairs - where you can exhibit and sell your brand
13th January 2020
How To Pick A Brand Name
Early on in your business you need to work on your brand identity. You need to think about the meaning of your brand to your customers. Encapsulate that meaning in your brand name. In this article we take a closer look at picking your brand name.
12th November 2019
Create An Ecommerce Site For Your Clothing Brand
In this article about how to create an ecommerce site for your clothing brand, you will learn how to create a cost-efficient e-com store for your business. There is no need to pay large sums for the design and development of your site. Set up your e-commerce in no time with an existing, well established open-source systems.
11th November 2019
What Is A Line Sheet & Why Do You Need One?
If your business model includes retail, you will eventually have to present your collection to buyers, for wholesale purposes. The buyers will need all the product information necessary, to place an order.
5th November 2019
Fashion Tech Pack Templates
Get Fashion Tech Pack Templates, Design Vector Flats, Croquis Templates, Bill Of Materials Templates, & Measurement List Templates.
1st November 2019
Apparel Glossary
Understanding the glossary and terms used in the apparel business will be an important part of your day to day business. Understanding these words, phrases and abbreviations will help you communicate with suppliers, materials and the rest of the teams involved in and around your brand.
28th October 2019
Find A Graphic Designer
Are you looking for a graphic designer? Do you need help with logo design, your graphical profile, prints, hand-outs, or t-shirt and hoodie designs? Then 99designs can be an option for you. They allow you to find and work with talented freelance designers online, worldwide.
16th October 2019
How To Validate Your Brand Idea
How to validate your clothing brand and make sure it stands out in the crowded marketplace.
8th October 2019
11 Instagram Caption Tips To Help You Get More Engagement
Tips on how to write captions that create more engagement on your Instagram account.
8th October 2019
How To Run A Successful Kickstarter Campaign
How to run a Kickstarter campaign. Video interview with Founder & CEO of TrueREVO.
26th September 2019
18 Steps To Start A Clothing Line
Are you thinking about starting a clothing line? Are you already running a clothing brand, but you need some clarity about all the steps involved? Are you already running a business in a different field, and now you want to expand into clothing? These following18 steps will help you to start a clothing line, and in what order you need
3rd September 2019
FREE LIVE MASTERCLASS
Free Live Webinar: How to Successfully Launch & Run an Apparel Brand in 6 Simple Steps - A step-by-step guide: from building your foundation to selling your products
28th August 2019
THE IMPORTANCE OF A BILL OF MATERIALS
Don’t start any manufacturing before making a complete Bills Of Materials. You need it together with a solid tech pack for each and every garment.
19th August 2019
ATTRIBUTES OF A RELEVANT & THRIVING APPAREL BRAND
Clothing brands need to take a fresh look at all components of the business to stay relevant 2019.
9th August 2019
What Is A Tech Pack & Why Do You Need It?
A builder would never build a house without a blueprint, this is exactly the same thing for a garment. The manufacturers need to know what you have in mind, what the garment looks like front and back incl details, what materials you have in mind, what trims you want on your garment and what type of fit it should have.
1st August 2019
QUALITY CONTROL
Quality control means ensuring, at a minimum cost, that the quality requirements of a product is being achieved at every stage of manufacturing, from raw materials to boxed stock.
25th July 2019
WHAT YOU NEED TO START & RUN YOUR APPAREL BRAND
10 years ago we started our first apparel brand. Even though we had experience from working in the apparel industry, it was a challenge getting a good grip of starting up a business. Then the big question: how do we do this? Now we've made it easier for you to start and run an apparel brand.
24th July 2019
TIPS FOR BOOTSTRAPPING YOUR STARTUP
Starting a new apparel brand can be challenging. It is even more challenging to do it with limited funds. However this is a reality many of you are facing, but you don’t want it to stop your plans. So how are your money best spent? What should you pay for and where can you save your money? Read our guide
25th June 2019
USE A PRODUCT RANGE PLAN FOR YOUR APPAREL BRAND
A product range plan is a detailed written overview of your entire collection. It helps you keep track of product parameters such as style numbers and names, number of styles, colors, variations, and features. It also includes financial information and sales forecasting.
11th June 2019
HOW TO DEFINE YOUR CUSTOMER
By identifying your target customer for your apparel brand, it will be easier to design, strategize your segments and develop an effective marketing plan.
22nd May 2019
How To Design Using Croquis Templates
Video Showing You How To Design Using Croquis Templates
7th May 2019
THE APPAREL ENTREPRENEURSHIP PODCAST
Today is the start of The Apparel Entrepreneurship Podcast! On each episode of The Apparel Entrepreneurship Podcast, we will discuss hands-on tactics touching on all areas involved in running and growing a meaningful, successful apparel brand. Learn practical strategies about sustainability, design, product range planning, marketing, sales, community growth, e-commerce, and entrepreneurship. You’ll also hear inspiring interviews with apparel industry
8th April 2019
HOW TO CALCULATE YOUR PRODUCT PRICE
Your product price is directly related to your market position, your target customer, and your profits. The price should fit in your product range strategy and allow the margin you desire. To create a proper collection plan and to be able to make strategic decisions for your business, you need to calculate your product price early on in your product
4th April 2019
FIND OVER 280 SUSTAINABLE SUPPLIERS
A common challenge for clothing brands is to find material suppliers that can provide fabrics and accessories, exact matching their needs. As most modern brands also have an environmental strategy, it can be a time-consuming process to find the right materials. To make it easier for you we have added over 280 new suppliers worldwide to the searchable database in
2nd April 2019
Here Is The Tool You Need For Great Results
As an apparel entrepreneur you need to be on top of your financials and already from the start keep track of your costs. If you are not in control of your numbers, you’ll soon find yourself out of business. Since your apparel is the core of your business, and product development such a big part of your operations you need
29th March 2019
READ THIS BEFORE STARTING A CLOTHING LINE (LESSONS LEARNED)
Encountering problems and making mistakes is part of running an apparel business. Are there any lessons learned from the mistakes made? For everyone who is about to, or already run a clothing brand, we have made it a bit easier for you. We have put together a list of 37 common mistakes, and what you can do to avoid them
27th March 2019
ORGANIC COTTON 101
Cotton plays a big part in every human's life. We wear it, we dry ourselves with it, we sleep on it, we even walk on it, and our kids may play with it. In this article, we explain what organic cotton is, why you should use it, and how to find it.
26th March 2019
How To Set Your Style Numbers
When you are designing your collection, you need to assign style numbers to each design. The style numbers will help you to better communicate with your retailers, agents, distributors, suppliers, pattern makers, and everyone else you are working with. Here is a style number system for you to use.
15th March 2019
HOW TO DESIGN YOUR CLOTHING LINE
When running an apparel brand, clothing design is the core of your business. Designing your clothing line can be challenging. There are many aspects to think of to make it stand out in a crowded fashion market. You want to create clothes that represent your point of view as a designer, at the same time as the collection sells. To
7th March 2019
THE ENVIRONMENTAL IMPACT OF FASHION
The apparel industry has a significant impact on the environment. Fashion is a 3 trillion dollar industry, and it is continuously growing. Unfortunately so is the environmental impact. We should all ask us the questions: what do we want to do & what can we do about the harm caused by our industry. To be able to take action, we
4th March 2019
14 WAYS TO SECURE MORE WHOLESALE ORDERS FOR YOUR APPAREL BRAND
Here are 14 points to work on, and to make sure you have ticked off, before contacting buyers, for a sales presentation.
27th February 2019
33 WAYS TO GROW YOUR APPAREL BRAND IN 2019
Small brands, medium-sized brands, and big brands all have one thing in common: they want to grow. This is a list of 33 ways to grow an apparel brand divided into 3 sections: Entrepreneurship, Collection & Products, and Marketing & Sales. Addressing all the points at the same time would be extremely ambitious, but even the smallest improvements, can
4th February 2019
33 STEPS TO BUILD A GREAT ONLINE STORE
Selling online means you need to have an online shop. Whether it is your main selling channel or not, you want to create the best customer experience possible, that maximizes your online sales. How can you make your apparel online store as great as possible? We have put together 33 points that will dramatically increase your chances of creating returning,
25th January 2019
FASHION & ENTREPRENEURSHIP PODCAST TIPS
A curated list of podcasts we recommend, that we think you will enjoy, divided in 3 categories: Entrepreneurship, Sustainability and Fashion.
23rd January 2019
MARKETING TACTICS THAT WILL MAKE YOUR BRAND SUCCEED IN 2019 [PART 3(3)]
Offline marketing refers to activities that are not directly dependent on computers and mobile devices. Here you find the more traditional tactics. However, these can still be very effective and help you succeed with your brand.
22nd January 2019
MARKETING TACTICS THAT WILL MAKE YOUR BRAND SUCCEED IN 2019 [PART 2(3)]
Online marketing is as it sounds, every bit of marketing you do online - computer, mobile, and devices. Nowadays, this is where you should spend most of your focus. Read about online marketing tactics that will make your brand succeed in 2019.
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